330 Search Results for fertitta

Mar 10, 2014 10:57 am

Lorenzo Fertitta: ‘We took and used the WWE’s business model for the UFC’

“It wasn’t about their product, it was about their business model, they had become very astute at selling their product and getting people to buy pay-per-views (PPV) by using free television. When we started, we had no traditional free press. Nobody was covering us, no one took us seriously as a sport. Therefore we had...

Mar 2, 2014 9:27 pm

Fertitta Explains/Defends Reason Pulling Vitor Off UFC 173 Card

“At the end of the day, we have a fight to promote on May 24. Chris is going to defend his title, and you know how this business works: You’ve got to get commercials in two to three months early. We’ve got to get key art done. We’ve got a fight to promote and Vitor,...

Feb 20, 2014 4:51 pm

Lorenzo Fertitta Responds To Nate Quarry’s Rant

  Former UFC fighter Nate Quarry recently went on the internet and spilled his guts about his experience with the UFC. He talked about how much he got paid, UFC Christmas presents, and the sport as a business. Needless to say, one of the more shocking revelations from his comments was the amount he got...

Feb 18, 2014 4:57 pm

PHOTO | Lorenzo Fertitta – Then & Now

In the latest edition of our ‘Then & Now’ series we bring you UFC CEO Lorenzo Fertitta. Lorenzo Fertitta is the man responsible for buying and bringing the UFC/MMA into the modernized sport we enjoy today. As the story goes, in 2001, Dana White approached his childhood friend (Lorenzo) with an investment opportunity to buy...

Jan 23, 2014 6:25 am

Lorenzo Fertiitta’s Son Nicco Fertitta Offered Full Ride To Notre Dame For Football

UFC CEO Lorenzo Fertitta’s middle child Nicco Fertitta has been offered a scholarship to play football at one of the most respected schools in the nation when it comes to the gridiron. The “undersized” Nicco, at only 5’9″ 200lbs, has gotten flak for being his size and playing safety. However, he took to Twitter recently...

Jan 11, 2014 9:45 am

Dana White And Lorenzo Fertitta Make A House Call To Visit Anderson Silva

Former middleweight champion Anderson Silva was visited by UFC executives Lorenzo Fertitta and Dana White today at his house in Redondo Beach, California, where “The Spider” has been resting ever since he broke his leg at UFC 168. And although the break was a gruesome one, which led a lot of people to question if...

Dec 6, 2013 8:00 am

Fertitta: New York Won’t Make Or Break The UFC

Fifteen years ago, the UFC was in dire straits. Only a handful of states would allow them to set up shop within their borders, and when they did get to put on an event, live crowds of two to three thousand people would be considered a success. One of the UFC shows was actually held in...

Nov 23, 2013 12:25 pm

Lorenzo Fertitta: Major Cities Around the World ‘Beg Us’ to do Events

In an ongoing battle to legalize mixed martial arts in the state of New York, the UFC has been present in the state this past week.  At a press-conference, Zuffa CEO and UFC Chairman Lorenzo Fertitta (above) discussed the economic benefit of allowing MMA and UFC events in New York.   By Christopher Murphy @MurphMMA...

Nov 22, 2013 8:49 am

Lorenzo Fertitta says he believes its “tough to be GSP somedays”

Lorenzo Fertitta met up with Ariel Helwani after a press conference in New York and discussed the rumors flying around concerning the UFC Welterweight champion and helped shed some light on the situation after GSP’s controversial split decision victory over Johnny Hendricks. After GSP’s title defense, the Champion had some interesting things to say about a...

Nov 22, 2013 8:45 am

Lorenzo Fertitta: 54 UFC Events on Tap for 2014

Yesterday during a UFC presser in New York, UFC CEO and chairman Lorenzo Fertitta discussed a wide range of topics. Amidst these topics was the UFC’s 2014 event schedule, which had an abundance of 54 total events in store for the promotion’s 21st year of action. Fertitta explains the company’s intent to expand the product that is the UFC’s...

Nov 22, 2013 8:41 am

Lorenzo Fertitta: Dana Was Misunderstood, GSP Owes The UFC Nothing

“GSP doesn’t owe us anything,” Zuffa CEO Lorenzo Fertitta said about the UFC welterweight champion Georges St-Pierre following a storm of media attention on UFC President Dana White’s (pictured above) response to St-Pierre’s talk of retiring.  “If he chooses to retire, then so be it, he’ll retire and become someone that people will always look...

Oct 10, 2013 12:01 pm

VIDEO | Lorenzo Fertitta Details Future Plans For The UFC

“If the UFC was able to go from what it was back in ’93 to what it is today in only 20 years, if we were able to accomplish what we have in the last 12 years, the next 20 years is going to be the most interesting part. The history’s great and we’ll always...

Jun 29, 2013 12:30 pm

Couture believes the Fertittas use Dana White

Randy Couture could likely be classified as a disgruntled ex-UFC employee. What that means is that anything he says about the company and it’s representatives might be a little bit biased towards his own agenda. Such as these comments about the UFC boss, Dana White, from his interview with Sports Illustrated: “Of course it was...

Jun 19, 2013 1:01 pm

Lorenzo Fertitta Issues Statement on Failure to Legalize MMA in New York

Another year down for the progress of legalizing the sport of MMA to all 50 states as New York has failed, once again, to pass a bill, making the sport of MMA legal in their state. The Daily News reported Tuesday night that the Senate hadn’t been able to garner enough votes to pass the...

May 15, 2013 4:00 pm

Lorenzo Fertitta: The UFC Has Made 70 Millionaires

“We’ve created, literally, nearly 70 millionaires since we took this thing over, and some of them multimillionaires.” That is what UFC owner Lorenzo Fertitta claims the promotion has accomplished in the combat sports world since UFC parent company Zuffa LLC acquired the show over a decade ago at the turn of the millennia. Both Lorenza Fertitta...

Jul 18, 2012 10:04 am

Fertitta Breaks Down The Most Important UFC Battles In History | UFC NEWS

The UFC has its fair share of memorable moments unforgettable icons. But where do these historic fights stack up in the eyes of UFC owner, Lorenzo Fertitta? Dave Deibert of Postmedia News shared his top ten list with Fertitta at UFC 148 to get his opinion on these 10 historic fights that helped define the...

May 10, 2012 2:34 pm

Lorenzo Fertitta | "This last FOX show, I'd say it was a moderate performance."

By Jamie McAllister Lorenzo Fertitta comments to Yahoo sports. Fertitta comments on the recent fall in viewers on the UFC on FOX 3 show. “Would we like to see the numbers be trending differently? Yes, of course. But we’re not concerned and we don’t think it’s an overall reflection of our business. There are reasons...

Mar 15, 2012 10:01 am

Fertitta Supports Women’s MMA | Our Matchmakers Will Build It

“I’ve never been against it. You know, me and Dana, although we always go on a common front, we don’t always agree on everything. The reality is, I’m a fan. I was captivated by the [Ronda Rousey vs. Miesha Tate] fight. [I was] blown away by their athleticism and the way they promoted the fight,...

Dec 19, 2011 9:37 am

UFC NEWS – Lorenzo Fertitta: “11 of our last 14 main events have fallen out”

“…our biggest issue lately has been 11 of our last 14 main events have fallen out and required replacement fighters. It’s like there’s been a hex over us. So it’s been a challenge to run the business how we’ve planned to. Forcing to shuffle in guys, re-scramble … it takes the steam out of your...

Nov 14, 2011 10:49 am

UFC NEWS – Fertitta States UFC Most Valuable Sports Franchise In The World

“I feel pretty comfortable saying we’re the most valuable sports franchise on the planet, more than Manchester United, more than the New York Yankees, more than the Dallas Cowboys.” 40.5% owner of the UFC, Lorenzo Fertitta tells the NY Times that he believes that the UFC is the most valuable sports franchise in the world....