UFC Freedom 250 and Netflix MMA viewership discussed by PFL star: “Keep the companies afloat, then it’s good for everybody”

By Dylan Bowker - July 14, 2026 at 2:52 PM PDT // 0 Comments

UFC Freedom 250 and MVP MMA both got into a bit of a posturing contest recently about viewership figures for their cards but a PFL star just sees all of the eyeballs as a net positive for the sport overall. The referenced fighter is Dakota Ditcheva who will take on Denise Kielholtz at PFL New York in the penultimate fight of the night on July 31st.

MVP MMA on Netflix garnered close to 17 million global viewers while UFC Freedom 250 pulled in 34 million viewers globally. Ronda Rousey and Gina Carano both returned after several years on the sidelines for a cross generational bout on a Netflix broadcast that also featured Nate Diaz vs. Mike Perry as well as the lineal MMA heavyweight champion Francis Ngannou.

UFC Freedom 250 saw Justin Gaethje finally become the UFC lightweight champ while handing Ilia Topuria his first pro MMA loss in the process. This ended off a card that also saw Ciryl Gane finish Alex Pereira and Sean O’Malley notch a highlight reel KO of Aiemann Zahabi.

When asked if Rousey vs. Carano and Gaethje vs. Topuria both represent a net positive for the MMA landscape overall and something that will be beneficial for all in the sport, Ditcheva said [via Bowks Talking Bouts],

“Yeah, I mean like obviously I see online all the time them comparing each other. They’re going back and forth like Ronda’s posting something about the views on UFC…. Competition within the the industry is fine.”

UFC Freedom 250 and MVP MMA on Netflix shows “everyone is just going up”, per Dakota Ditcheva

Further delving into how UFC Freedom 250 and MVP MMA on Netflix’s viewership metrics are positive signs for the forward growth of mixed martial arts, Ditcheva continued [via Bowks Talking Bouts],

“I feel like it’s good that we’ve got all of these organizations, I don’t think it’s like, oh, we need to kind of bring this one down. I think everyone is just going up. There’s a lot of fighters that, this is how they get paid. It’s their career. So, if we can keep the companies afloat, then it’s good for everybody.”

This article appeared first on BJPENN.COM


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