Videos News

BJPENN.COM News - March 10, 2014

“It wasn’t about their product, it was about their business model, they had become very astute at selling their product and getting people to buy pay-per-views (PPV) by using free television. When we started, we had no traditional free press. Nobody was covering us, no one took us seriously as a sport. Therefore we had to turn to the WWE model which was, they have Monday Night Raw, Thursday Night Smackdown, which were television shows that told a story, and the story was trying to convince you to transact on Sunday night on PPV. So we said look, it’s going to take awhile for the free press to cover us, we don’t have that long to wait, therefore we must buy our way on TV, get on that free-to-air format, tell our story, let the fans know who these fighters are and convince the fans to buy the PPV on Saturday night. So looking at their business plan was the key.” Fertitta’s segment is around the 19-minute mark. Enjoy!

BJPENN.COM News - March 10, 2014

BJPENN.COM News - March 10, 2014

BJPENN.COM News - March 10, 2014

BJPENN.COM News - March 10, 2014

BJPENN.COM News - March 9, 2014

In this exclusive video blog, Combate America’s J.C. Llamas shows off the latest addition to his family, a beautiful blue-nosed pit bull he named Ronda Rousey. You can catch J.C. and the rest of the Combate Americas crew tonight and every Sunday on Mun2. Check your local listings.

BJPENN.COM News - March 8, 2014

“There’s no doubt Melvin ran the entire fight and was incredibly passive, the complete opposite of how he used to fight. There was a lot of smack talk leading up to that fight, and those are the fights that everybody gets excited about, and nine times out of 10 they end up like tonight. Those drive me crazy.”

BJPENN.COM News - March 8, 2014

Our boys over at WhoaTV are on the ground in London and thanks to them, we have Dana White’s post-fight media scrum.

BJPENN.COM News - March 8, 2014

Dana White and assembled members of the media discuss MMA’s most important topics prior to today’s UFC Fight Night 37 event in London, England.

BJPENN.COM News - March 8, 2014

Bellator MMA

BJPENN.COM News - March 7, 2014

UFC lightweight Melvin Guillard gave the fellas over at WhoaTV some insight on his relationship with Michael Johnson.

BJPENN.COM News - March 7, 2014

See how Forrest Griffin and Conor McGregor breakdown tomorrow night’s UFC card. We have teamed up with the great guys over at Whoa TV to bring our BJPENN.COM audience the best coverage from overseas. Follow them here and here.

BJPENN.COM News - March 7, 2014

The story title really has two different subject matters in it. For that I apologize, I just didn’t see the need to make two stories about War Machine today.

BJPENN.COM News - March 7, 2014

If you missed our live broadcast of today’s weigh-ins event, here’s a nice recap put together by our boys over at WhoaTV.

BJPENN.COM News - March 7, 2014

BJPENN.COM News - March 7, 2014

Today in London, the ‘UFC Night London: Gustafsson vs. Manuwa’ fighters will hit the scales and make their bouts for tomorrow night’s event official. In typical fashion, BJPENN.COM and the UFC will be providing a live broadcast of today’s pre-fight ceremonies and you can catch it live right here, starting at 8:00 a.m. PT / 11:00 a.m. ET.

BJPENN.COM News - March 6, 2014

Fighter’s from Saturday’s UFC Fight Night London event took to the center of the cage during the recent media workouts to staredown and give everyone a glimpse of what’s to come this weekend.

BJPENN.COM News - March 6, 2014

UFC Fight Night 37: Gustafsson vs. Manuwa goes down this Saturday from London, England’s O2 Arena. In the main event, Alexander Gustafsson will look to stay in the title picture with a victory over the undefeated prospect, Jimi Manuwa. We have teamed up with the great guys over at Whoa TV to bring our BJPENN.COM audience the best coverage from overseas. Follow them here and here.