Which is why his stamp of approval is so important to McGregor fans.
In his debut podcast episode, the former three-time UFC title challenger discussed the brash tactics of the UFC’s newest mega-star in Conor McGregor.
Check it: (Via The You’re Welcome Podcast)
“Conor McGregor showed up recently with a belt (on the UFC 178 post-fight show on FOX following his win over Dustin Poirier) and a lot of people are saying, ‘That was ridiculous.’ Well, a lot of other people thought he was the champ. A lot of people didn’t know he was just showing up with the belt, a lot of people were just tuning in. When a little old lady from Iowa turns on her TV and sees this Irishman and a twelve-pound gold belt, she’s going to assume he’s the champion. Good for Conor and bad for everybody else.”
Sonnen used a similiar tactic, going on Canadian National Television with a fake UFC belt ahead of his rematch with Anderson Silva.
“Yeah, but I’m ripping someone off, too. I can’t remember who else did that, maybe that one was an original, maybe I came up with that one on my own. But so what? We’re all stealing each other’s ideas, that’s what the world is. We don’t need to go out there and create new things. Not everything is a new recipe. If somebody’s doing something and you like what they’re doing, find out what they did to get there and go out and copy it. Whether Conor McGregor’s grabbing something that I used to do, or I’m grabbing something that somebody else used to do – if something works you go out there and you take from it. You don’t sit back and criticize it.”