Archive: UFC Value

Mar 24, 2014 11:27 am

Dana White: “UFC is worth $3.5 Billion, some would say more”

How much is the UFC actually worth? That’s the ‘Billion’ dollar question. With the never-ending expansion of the world’s MMA leader it’s safe to say that the Fertitta’s small $2 million investment in the 90’s has paid off for them. But how much? In a recent sit-down in London with Lucy Kellaway, columnist for The...