Archive: Craig Borsari

Jan 16, 2014 6:13 am

UFC Tweaks Look and Feel in Preparation to go International

It’s tough to explain what “look and feel” is exactly. You have to understand that this sales tactic is what has kept businesses afloat for a very long time. It’s about your target demographic. Though the product itself has to stay exactly the same because that is, after all, what the people want. But the...