Report: Early Estimates Show PPV buy rate for UFC 137 at 280,000
While we will never know the truth of the matter, the lone source for UFC pay-per-view figures has and always will be, Mr. Dave Meltzer.
When people talk of buys, stating this PPV did this amount and this one did that, it is all based on his industry intelligence. The UFC never confirms figures, nor do the broadcasters, however, Meltzer’s time in the PPV business has gone on way before the UFC existed and therefore his estimates and contacts are widely considered as valid and on point.
With that being said, here is what he said via his subscription based newsletter about last weekend’s UFC137 event.
“I’ve heard anything from 255k to 300k buys, but let’s say 280k is right about where it’s gonna fit in at this point. It is early, obviously, so in a couple of weeks we’ll have a better handle on it. It’s a little lower than what you’d want from Penn/Diaz, but they had too many shows. Their problems have already hit, you know, we talked about it a year ago. The people who are denying it now, these problems are there and this was another example of it. It’s down, and everything is, everything has been down.”
UFC 137: Penn vs. Diaz” took place this past Saturday from the Mandalay Bay Events Center in Las Vegas. The pay-per-view event was a stacked affair that put two of the most popular fighters in MMA against each other for a welterweight showdown that was nothing short of spectacular.
In one of the best and most technical MMA fights in history, Nick Diaz returned to the UFC in emphatic fashion to best multiple time champion, BJ Penn.