While we will never know the truth of the matter, the lone source for UFC pay-per-view figures has and always will be, Mr. Dave Meltzer.
When people talk of buys, stating this PPV did this amount and this one did that, it is all based on his industry intelligence. The UFC never confirms figures, nor do the broadcasters, however, Meltzer’s time in the PPV business has gone on way before the UFC existed and therefore his estimates and contacts are widely considered as valid and on point.
With that being said, here is what he said via his subscription based newsletter about UFC 148: Silva vs. Sonnen II.
[box_light]The show broke a number of UFC records, but not the big one. Early estimates have the show doing 1 million buys on PPV, which would put it in the same range as the Brock Lesnar vs. Cain Velasquez fight on October 21, 2010, and be the largest UFC number since that time. That’s a very early number and could vary greatly, as noted by the Mania numbers. But it handily beat Mania numbers as that show is estimated at 670,000 in North America.[/box_light]Tags: featured, mma, MMA NEWS, ufc, ufc news