Couture believes the Fertittas use Dana White
Randy Couture could likely be classified as a disgruntled ex-UFC employee. What that means is that anything he says about the company and it’s representatives might be a little bit biased towards his own agenda.
Such as these comments about the UFC boss, Dana White, from his interview with Sports Illustrated:
“Of course it was hurtful. That’s how Dana operates. That’s the sword that he wields. That’s how the Fertittas use him. They know how he’s going to react. They know he’s going to say the things he’s going to say. He goes out of his way to be hurtful, to be insulting, to drop F-bombs and try to push buttons. That’s how he operates. He’s very predictable in that regard. At the press conference for Fight Master I thanked him for creating such a media storm for the brand new show. And since then we haven’t heard a word from him. [...]“
“But this is how Dana operates. I don’t operate that way. It’s not personal for me. It’s about making the best business decisions I can for my brand and for the sport of mixed martial arts.”